The best advice I can give to a future PR student is to love what you do. You need to love networking, challenging yourself to do more and be better and evolve with constant changing technology. I love public relations because of the variety of work. No two days will ever be the same.
There are many times of PR writings. These can include:
- Press Advisory
- Pitch Letter
- Press Release
- Fact Sheets
My favorite would have to be non-traditional means. I enjoy special events and videos. I am new to video editing. I find it challenging and rewarding. Here is a link to my most recent video on YouTube.
One large societal problem I see is that criminals are mostly in prison for drug related crimes. I would turn a prison into a NA/AA facility. It doesn’t matter when they are released, they would have had the time to work on themselves so that hopefully they will not return to that life when they are released. Additionally they would have to learn skills while in there to help others: horse therapy, raising dogs for the blind, etc.
Free time. Is there such a thing? If I had two spare hours I would catch up on my favorite shows. If I had four hours I would go to the movies with a friend. If I had a whole day, I would take a day trip to the beach.
What I found it takes to be a PR Pro in 2016 is
- Know how to prioritize.
- Be flexible.
- Make a commitment to continuing to learn and grow, especially audio and visual, apps and technology.
- Become a savvy video storyteller.
- Keep up with the news.
- Sharpen your networking skills.
- Develop thick skin.
I went to LinkedIn to see what others saw my top professional qualities are. My colleagues said:
- Social Media
- Customer Service
- Event Planning
- Higher Education
- Public Speaking
- Community Outreach
- Public Relations
I see my strengths as: Event planning, research, social media, customer service and public speaking.
I’m still learning so much about PR. So for now my dream job would be to work for the University in my current department. My job would involve branding, consistent collaborative marketing efforts, and strategic marketing.
I was born at a time when you were given a name, but called a nickname. My dad used to pat my mom’s tummy and say, “How is my little angel doing?” So my given name is Angelyna, and my nickname is Angel. My last name is likely from the slave owner who had my family in their employment. It was the common practice to take the owners last name. I wouldn’t change my name if I had the chance. It’s the choice of my parents and I respect that.
– Do some research re: news releases, and blog about news release best practices.
I am so fortunate to work with some of the best people in news. I started my career backwards, working my way up and then going to school. But I think that gives me a unique perspective on news and public relations.
Some news release best practices are:
- Tell why the story is worth reading about
- Summarize your story in one sentence
- Provide background information
- Use a quote from an industry insider
I learned about a new online tool called Banjo. What I like about it is being able to see what people are saying in real time on social media. This can help me when a breaking news story happens and I need sources.
I didn’t know we were Skyping the school mascot, so I wasn’t prepared with questions. Since he doesn’t speak English I think I will go with traditional questions like: Can he sit? Can he speak? Can he roll over?